Headshot portrait of Lisa Lundy, associate professor of agricultural communication


Dr. Lisa Lundy

113D Bryant Hall
PO Box 112060
Gainesville, FL 32611

  • Ph.D. Agricultural Education and Communication, University of Florida, 2004
  • M.S. Agricultural Education and Communication, University of Florida, 2001
  • B.S. Advertising, University of Florida, 1999
Research Areas
  • Narrative and storytelling
  • Perceptions of food labels
  • Crisis communication
  • Entertainment media portrayals of agriculture
Classes Taught
  • AEC 4031: The Communication Process in Agricultural and Life Sciences
  • AEC 4932: Digital Communication and Research Methods for Communication and Leadership in Agricultural and Life Sciences
  • AEC 5060: Public Opinion and Agricultural and Natural Resources Issues
  • AEC 6540: Agricultural and Natural Resources Communications Theory and Strategies
  • AEC 6932: Communication about Agricultural and Natural Resources Research

Dr. Lisa Lundy

Associate Professor

Dr. Lisa Lundy is an associate professor, teaching agricultural communication, in the Department of Agricultural Education and Communication (AEC). Lundy serves as the coordinator of the communication and leadership development undergraduate specialization, as well as an affiliate faculty member of the UF/IFAS Center for Public Issues Education (PIE Center).

Originally from Alachua, Florida, Lundy is a three-time alumna of the University of Florida. She received her B.S. in Advertising (1999), then went on to get her M.S. (2001) and Ph.D. (2004) in Agricultural Education and Communication, specializing in agricultural communication.

Lundy is an accredited public relations (APR) professional and has worked in higher education and nonprofit public relations. From 2004 to 2015, she taught public relations at LSU’s Manship School of Mass Communication. She served the Manship School as associate dean for sponsored research and programs from July 2010 through June 2012.

Lundy was an SEC Academic Leadership Fellow in 2011-2012, participating in a year-long professional development program that seeks to identify, prepare and advance academic leaders for roles within SEC institutions and beyond. Her current research focuses on the role of culture and social media in food and water conservation communication.


Recent Publications

Rogers-Randolph, T., Lundy, L. K., Harsh, J. & R. Raybon. (2018). #TransformFFA: Transforming Social Media Use Into Strategic Brand Communication. Journal of Applied Communications.

Spolarich, G., Ruth-McSwain, A. & L. K. Lundy. (2018). Eating Animals: The Influence of Food-based Narratives. Journal of Applied Communications.

Rumble, J.N., Lundy, L. K., Martin, B. & Andersen, S. (2017). Gender and GMOs: Understanding Attitudes of Females and Males toward GMOs through the Lens of Social Judgment Theory. Journal of Applied Communications.

Diddi, P. & L.K. Lundy. (2017). Organizational Twitter Use: Content Analysis of Tweets During Breast Cancer Awareness Month. Journal of Health Communication, 22(3).

Epstein, J., Lundy, L. K. & A. Lamm. (2017). Water Use in Florida: Applying a Visual Semiotics-Framing Approach to Understand Perceptions. Journal of Applied Communications, 101(1).

Taylor, M., Lamm, A. L. & L. K. Lundy. (2017). Using Cognitive Dissonance to Communicate with Hypocrites about Water Conservation and Climate Change. Journal of Applied Communications, 101(3).

Rumble, J.N. & L. K. Lundy. (2017). Examining Consumer Attitudes and Cultural Indicators Surrounding Local Food. Journal of Extension, 55(6).

Putnam*, B., Lamm, A. & L. K. Lundy. (2017). Using Critical Thinking Styles of Opinion Leaders to Drive Extension Communication. Journal of Agricultural Education, 58(3).

For a complete list of her publications, check out Lundy's CV!