Agricultural Education and Communication

Agricultural Education and Communication

Cultivating Community Change: Social Marketing to Encourage Environmental Behaviors

2019 IPM Jeopardy Champion
Welcome back to the winners circle STEVEN POULIOT, Land Shark Pest Control! Steven is the 2019 IPM Jeopardy Champion, and he also claimed the Championship in 2012!               IPM Jeopardy is a review of the principles and practices of integrated pest management. Using an interactive format, participants answer questions about pesticide labels,

Social marketing is a proven behavior-change strategy that applies traditional marketing principles to behavior change that benefits a community and its residents. This approach has been applied to natural resources preservation, energy use reduction, water conservation, and other environmental behaviors. This 8-12 hour, self-paced online certificate program was designed to provide an overview of this strategy as applied to Extension and outreach programming.